LAVA SHOW recreates a volcanic eruption by superheating real lava and pouring it into a showroom full of people.
LAVA SHOW is the only live lava show in the world, a highly engaging experience that has received multiple awards on entertainment and innovation.
Don’t miss this unique opportunity to get up close to real molten lava, see it flowing, hear it sizzling, and feel the incredible heat that eminates from it.
You can experience LAVA SHOW in one of our two locations:
In the center of Reykjavík City, in the Grandi Harbour District, only a few minutes walking distance from downtown Reykjavik.
In the charming town of Vík, surrounded by dormant volcanoes, glaciers, and black sand beaches.
The founders of LAVA SHOW are Júlíus and Ragnhildur, husband and wife and parents of three.
Their startup story is a pretty interesting one. They met in college and had big dreams for the future, one of which was to found a company together. They soon started a family and within a few years, they were married with two beautiful boys. The future was bright.
It was during the 2010 volcanic eruption at Fimmvörðuháls that the business idea emerged. The couple went up to the glacier to witness the eruption up close and personal. It was an epic battle of fire and ice and they were utterly mesmerized by the crushing heat, deep mysterious sounds, and the stark contrast of the bright orange lava fountain against the dark cooling lava and snow-white glacier.
And that is what sparked the idea! As volcanic eruptions are unpredictable and dangerous events, where access is more often than not prohibited to the public due to poisonous fumes and general risk of, well, burning (!) they wanted to create a show where people would be able to experience real flowing lava in a safe environment!
But then everything changed. In 2011, their two older boys were diagnosed with autism. As a result, Júlíus & Ragnhildur set aside their entrepreneurial dreams and put all their focus on supporting their wonderful boys. As the boys grew older, they kept surprising their parents, proving time and again that they were capable of so much more than what everyone initially expected.
The boys’ strength inspired their parents and Júlíus and Ragnhildur decided to revive their old startup dream. They felt they owed it to their boys to follow through and show them that if you work hard enough and believe in yourself, anything is possible!